Donegal tourism businesses set to make the connection online

first_imgThe best of our county is set to be showcased online in novel ways following today’s Donegal Tourism Seminar in Letterkenny.From viral videos to quirky shop signs, the movers and shakers in local tourism learned today how going digital is the key to engaging people online and promoting Donegal. With the likes of Slieve League, Glenveagh and stunning beaches, the natural beauty of the county may speak for itself, but it takes social media and clever marketing to encourage visitors to come and enjoy them, as attendees learned at the seminar in An Grianan Theatre. Donegal Tourism Ltd and Donegal County Council invited keynote speakers Barry Walsh, Digital Marketing Executive of OSD, and Darragh Doyle, an online audience strategist, to educate Donegal tourism businesses on how they can maximise their potential. This involved online strategies relating to social media, e-mail marketing, SEO, tourism trends, website internationalisation and more.The message of the day was that the future is bright for Donegal tourism, and businesses have never before had so many opportunities to demonstrate how Donegal can be a world-class tourism destination on the Wild Atlantic Way.Plus, connecting with tourists before, during and after their holidays can ensure they find the best hotels, restaurants and activities to have a great experience here.Future plans for marketing Donegal tourism in 2017 are set to be focused online, which were highlighted by Chairman of Donegal Tourism Ltd and Chief Executive of Donegal County Council, Mr. Seamus Neely. “We will continue to promote Donegal to the UK and US market, but will also increase marketing activities towards other EU markets such as France and Germany with plans in place towards internationalisation of our online presence including aspects such as translation and multi-lingual focused marketing campaigns,” Neely said.  Donegal tourism businesses set to make the connection online was last modified: October 4th, 2016 by Rachel McLaughlinShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window) Tags:An Grianan TheatredigitaldonegalDonegal County Councilseminartourismlast_img read more

It’s Alive! – Visiting a Certified Living Building

first_imgLocation, location, locationBill mentioned that many visitors to the lab talk about replicating the building in other regions, not realizing that the details of this building (like those of most buildings) are climate-specific. While I love the passive ventilation, the louvers don’t provide much in the way of insulation or air sealing, so they wouldn’t be very useful in most climate zones. The solar thermal cooling is a great idea, but it will only work in certain climates where there is enough of a daily temperature swing.This building is a great experiment, and the kids who use it are learning amazing lessons that will stay with them throughout their lives. It is not a building type that will work in most climates, but as a research facility, home to many building science experiments, and an example of seriously forward thinking, it is a great model for schools and professionals to aspire to. Geeking out in a living buildingLuckily, the day I was able to visit, Bill Wiecking, the lab director, was available. Bill spent quite a bit of time showing me around. I was a bit challenged to keep up with his rapid-fire explanations, but learned about many of the interesting features included in the building, as well as some of the challenges that they ran across.Probably the most interesting feature (to me, at least) was the solar thermal cooling system. Because the site has a dependable cycle of the diurnal temperature change, liquid that is pumped into the solar panels is cooled at night, stored in tanks, then run through fan-coil units to provide air conditioning during the day.Their passive ventilation system is elegant in its simplicity: manual louvers at waist level combine with electrically operated ones at the top of the building. Air flows up along the roof slope, limiting the amount air movement in the room while still providing necessary ventilation. The bottom louvers have a habit of closing on their own, so the students created simple blocks of wood to hold them open.The building is equipped with indoor and outdoor CO2 sensors to determine when ventilation is required. Instead of basing their ventilation on absolute CO2 concentrations indoors, they compare inside to outside to identify when indoor concentrations are high enough for ventilation. They originally ran their ventilation automatically, but reverted to manual controls to avoid over- or under-ventilating. Everyone has problemsBill and I did a bit of commiserating about our experiences fighting with mechanical engineers about HVAC system sizes, and trying hard to get contractors to do what you really want from them.He pointed out a set of ¾-inch copper lines that were installed instead of the 1-inch lines specified for the thermal cooling system. The smaller lines didn’t work and were ultimately abandoned in place when the properly sized ones were installed.Design and construction of the building were challenging, and building operation has been challenging, too. Doors to the offices and workrooms with individual minisplit air conditioning systems (used primarily for dehumidification) are often blocked open with the AC running. Behavior problems never stop being an issue, even in the best buildings.The CO2 sensors are costly and require frequent replacement. And one thing I noticed was the significant quantity of cobwebs throughout the building. Spiders must love how the passive ventilation brings loads of insects right into their webs. While they don’t cause any problems, the webs detract from the look of the building. Cleaning them is likely an ongoing project, sort of like painting the Golden Gate bridge.center_img On vacation in Hawaii recently (yes, life is really tough for us consultants), I had the opportunity to visit the Hawaii Preparatory Academy’s Energy Lab, the first classroom and the third building certified under the Living Building Challenge Program.I realize that when you live in paradise, it’s easier to build a net-zero energy and net-zero water use building, but the Energy Lab serves a greater purpose and, for those institutions that have the opportunity (and the money) to create facilities such as these, they can really help to advance sustainable building.The most interesting thing I gleaned from my visit was how engaged the students are in efficiency and building technology. These kids are learning about how buildings operate, and are in the process of auditing the rest of the campus to recommend improvements to be made.They are becoming what someone recently described to me as “sustainability natives.” Those who become architects, builders, or engineers will, unlike most current practitioners, have sustainable principles ingrained in their thinking. Today, green building practices are often an afterthought to most professionals. But as more people grow up understanding the value of high-performance construction, sustainability will be fully integrated into their thinking and their work when they become practitioners. RELATED ARTICLES Yes, the Living Building Challenge is OverreachingEarly Lessons from the Living Building ChallengeAmerica’s Greenest Office BuildingLiving Building Challenge 2.0 ReleasedFirst Living Building Challenge Projects certifiedlast_img read more

Start Living the Dream

first_imgI took two of my three children to lunch today. As we were greeted at the desk, I asked the young man, “How are you today?” He replied, “Living the dream.” But it was clear from the look on his face and his tone of voice that he was anything but living the dream.That attitude is a mistake. And I’m not talking about the impact of that remark on the customer experience, that goes without saying.The snarky, living the dream, attitude betrays a mindset. It suggests that what you’re doing isn’t what you want to be doing. It suggests that you would rather be somewhere else. When it’s applied to your work that suggests that you believe that what you’re doing isn’t valuable, that there is no honor in it, and that you can’t make a difference. It’s the mindset of cynicism, of mediocrity, of indifference.This mindset will ruin your results and ensure that you don’t ever “live your dream.”The words that come out of your mouth betray your attitude. Your attitude betrays your beliefs. Your beliefs betray your actions. And your actions become your results. You are always brainwashing yourself, and you are far better off brainwashing yourself with something positive.If you are not living your dream, I can tell you what the one thing standing between you and that dream is: your lack of resourcefulness.It may take you weeks, months, years, or decades to get there. But you won’t get there without the mindset that everything you do is moving you closer to that dream. There isn’t any reason not to adopt that mindset, and there isn’t any reason not to bring your very best self to every endeavor.Be careful what you repeat to yourself (and others) over and over again. When said with emotion, even the emotion of snark, it eventually becomes true. Get the Free eBook! Want to master cold calling? Download my free eBook! Many would have you believe that cold calling is dead, but the successful have no fear of the phone; they use it to outproduce their competitors. Download Nowlast_img read more